According to the WIPO World Intellectual Property Indicators Report, trademark filings rocketed in 2020 in spite of the pandemic driven global economic decline. The report showed trademark filings increased by 13.7% followed by design filings by 2% and patent filings by 1.6%.
WIPO Director General Daren Tang stated in regards to the hearty increase in 2020 trademark filings that this is an indication of “how enterprises across the globe have brought new products and services to the market, as reflected by the double-digit growth in trademarks filing activity in 2020 despite the massive economic shock. Despite the difficult situation, enterprises are finding opportunities to reach customers in new ways, open up new markets and bring their ideas to the world using IP.”
To read more, please visit: https://www.wipo.int/pressroom/en/articles/2021/article_0011.html