The book addresses the legal protection afforded to trademarks that have achieved a reputation, a subject of ongoing significance for brand owners navigating enforcement and portfolio strategy across multiple jurisdictions.
Dennis has been consistently recognized as one of the leading trademark practitioners in the world by the World Trademark Review and Euromoney/MIP, and has authored and co-authored numerous publications on trademark, unfair competition, and related intellectual property topics.
If you’d like to read Dennis Prahl’s contribution and the other IP law chapters, you can purchase the book via Wolters Kluwer’s site here.